In 2011, JCPenney’s “I’m Too Pretty to Do Homework…” shirt employed some good old-fashioned, traditional sexist drivel to drive home the important lesson that women are mindless objects. Irate moms blew up the Internet in a furious flurry of e-complaints, and JCPenney discontinued the shirts shortly thereafter The online marketing blurb read: “Who has time for homework when there’s a new Justin Bieber album out?” Fair question, I guess.
Ethical Style: Where Do My Used Clothes Go?
Today, we only hang on to about 21 percent of the clothing we buy every year. What happens to the pieces that don’t make the cut? Most of them end up in landfills—only about 15 percent of discarded clothing is recycled or reused, whether by individual or industry. Perhaps it’s time to start asking a new question: Why do we have so much junk that we are in the position to inundate the world with our reject piles?

