Policy Meets Design: Rebranding Immigrant Day Labor
- andrewshea and JeffSmithMO contributed in New York City, Immigration and Policy
It’s 4:45 a.m. A Guatemalan day laborer wakes up in his Staten Island home that was damaged during Hurricane Sandy. By 5:45 a.m. he needs to be at the same street corner where he always waits for contractors when they come by looking for workers. It’s dark and rainy outside, and he’ll be soaked by the time he’s picked up. It’s no way to start a day and just one of many reasons why permanent hiring halls are needed, and have been an goal of one New York City organization since it first started.
El Centro del Inmigrante is a Staten Island group that promotes the economic advancement and security of immigrant workers. We partnered with El Centro during the Spring 2013 semester as part of a unique collaboration at The New School between Milano Urban Policy students and Parsons’ Communication Design students. Our goal was to envision a new hiring hall in Staten Island.




